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Do you EVER Discuss your Website?
Do you ever discuss your website? What is with these companies that leave their website to rot for years never to be updated again since the last time in 2000, when it was first built. Maybe that’s not you. Or maybe you know a business that sounds just like that. For a lot of companies…
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5 Key Website Goals Law Firms should track in Google Analytics
What is Google Analytics? I’ve never heard of it before today? Well, Google Analytics a web analytics solution that use a small piece of tracking code that is placed on every page of the website in the HTML code. It will tell you how many people came to your site, how they found you and…
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Stop Listening to Assumptions and Guesswork
This is a topic very close to my heart, one I’m extremely passionate about. Key information that needs drilling into so, so many companies that have an online presence big and small. Following on from Avinash Kaushik’s exceptional blog post Online Marketing Still A Faith Based Initiative where he talks about the following: For all the data…
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The Importance of Web Analytics
What is Web Analytics? Web analytics can both simple and complicated. At its very base level, it is essentially the process of collecting data about the activity of website visitors who come to your website and by using that data to give you usable and relevant results that you can use to guide your business…
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Slides from my Understanding Web Analytics Seminar
First of all, many thanks to Charlotte Nash training co-ordinator for the Leeds Chamber of Commerce for her help and support yesterday. Secondly, thank you to all of those who attended my talk. It was nice to see so many friendly faces in the seminar. Thank you for your honest feedback of my talk, this was my…