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Stop Listening to Assumptions and Guesswork

This is a topic very close to my heart, one I’m extremely passionate about. Key information that needs drilling into so, so many companies that have an online presence big and small. Following on from Avinash Kaushik’s exceptional blog post Online Marketing Still A Faith Based Initiative where he talks about the following: For all the data…
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Slides & Blog Post Goodies from the Yorkshire Expo

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Get More from Your Online Marketing in 2011

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Why you SHOULD use Pay Per Click Advertising?

I original wrote the makings of this post in a discussion on the ‘Yorkshire Mafia LinkedIn group‘ in response to a question about ‘Why bother with pay per click advertising on Google?’ I wanted to share this with you my readers and demystify people’s opinions of pay per click advertising or (PPC) for short. In 2009 in the…